Learning Objectives: 

• Discuss the mechanism of action of tooth-whitening technology including enhanced peroxide delivery and shorter wavelength LED device 
• Identify factors affecting whitening treatment expectations
• Practice communication skills to discuss whitening for greater patient acceptance
• Design effective marketing practices and programs for whitening as a practice builder

The Science of Whitening, Something New to Smile About (1-2 hours)

Would you believe 88% of your patients want whiter teeth? Delivering an easy to achieve, whiter, more youthful smile with virtually no sensitivity will make you a hero to your patients. This course reviews the science behind dental whitening, small steps you can take to increase treatment acceptance and implement an efficient, state-of-the-art whitening system that will transform the whitening experience for both you and your  patient.  This program discusses the mechanism of action of hydrogen peroxide with an enhanced peroxide delivery method, the synergistic effects of a shorter wavelength LED device and their combined implication for easier and more rapid tooth whitening.  Strategies for engaging patient whitening discussions and the management of patient clinical outcome expectations will be explored.